openROOM
Hotel Strategy
and Marketing Agency
Hotel strategy marketing revenue agency
Your hotel has a lot of potential. At openROOM we know this and we want to be at your side so that your next results are spectacular.
We are experts in Revenue Management, Web Design, Digital Marketing and Technology, and have worked with hundreds of hotels, helping them to compete successfully in the demanding and global hotel marketing environment.
Award
Top 10 Hospitality Marketing Services Provider in Europe 2023
Awarded By: 
What we do
At openROOM we know exactly what hotels that want to grow their sales need and all our services are geared towards achieving this goal.
01 Revenue Management
It doesn't matter if you manage a hotel chain, an independent hotel or tourist apartments. We help you to improve occupancy, to increase the average stay of your customers, to reduce commissions… In short, to increase sales and improve the profitability of your hotel.
REVENUE MANAGEMENT02 Web Design
At openROOM we are not satisfied with just designing websites. We work so that the website becomes the best sales tool for our clients. How do we do it? By applying the latest trends in design, user experience (UX), SEO, SEM, CRO (Conversion Rate Optimization)...
WEB DESIGN03 Booking Engine
The heart of openROOM is our Booking Engine.
We work every day to make the booking process on your website easy, intuitive and to boost sales as much as possible. The result, an engine adapted to users but also to the needs and realities of each hotel.
04 Digital Marketing
If you are looking for a complete digital experience for your hotel, at openROOM we will design a global strategy for you: Google Adwords, Hotel Ads, email campaigns, blog, advertising on social networks... We know all the tools and we will choose the right ones for you.
DIGITAL MARKETING05 Business Intelligence
Improve decision making using Hotel BI, the best Business Intelligence tool for hotels. You will be able to continuously monitor the performance of your hotel through the main KPIs, from attractive reports, dashboards and graphs from the data collected in the PMS.
HOTEL BUSINESS INTELLIGENCECustom-made projects
At openROOM, each project is unique, and that is why we put all
our passion and creativity into it. Below you can see some of the projects we are most proud of.
Hotel Illa d'Or
Iberostar Hotels & Resorts
Hotel Tres Anclas
Rafa Nadal Sports Centre
Hotel Colonial
Hoposa Hotels
Hotel Illa d'Or
We have been working with this emblematic hotel for more than 10 years, during which time we have managed to progressively increase production and the average price. We work to increase direct sales, reduce distribution costs and improve profitability. The powerful booking engine and the work of our Adwords experts have been key elements.
Hotel Tres Anclas
We worked with the leading hotel in Gandía to completely redefine the marketing strategy, managing to increase sales and ADR year after year. In addition, the commitment to a new website and the implementation of digital marketing campaigns have boosted the hotel's website as the leading agency in terms of sales volume and average price.
Hotel Colonial
One of the many clients who have trusted us to implement a global digital marketing strategy: blog, Google AdWords, email campaigns, permanent updates... Accompanying them in their transformation from a hostel to a hotel.
Rafa Nadal Sports Centre
Understanding the needs of such a special and demanding client as Rafa Nadal Sports Centre, and providing a customised technological solution for the online marketing of its services: summer programmes, one-week stays and one-year courses. This was the start of one of the most demanding projects we have ever been involved in.
Iberostar Hotels & Resorts
Setting up, configuring, managing and optimising the online distribution of more than 60 hotels in the main online agencies is no easy task. Iberostar Hotels & Resorts trusted us to start their online distribution project with the shortest time-to-market and the greatest guarantee of success.
Hoposa Hotels
One of the web projects we are most proud of. A website for a hotel chain that needed to transmit style, design and, at the same time, be conversion oriented. An example of balance between aesthetics and functionality in which we have taken care of all the details and in which we continue to work every day to optimise the results.
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01
Surprising numbers
is the time it takes for a user to get an idea of your website. Do you like yours?
increase in the average price per room. Can you imagine?
of hotels are too dependent on OTAS and third parties. Is this the case for you?
direct sales through your website is our target. Shall we continue talking?
What they say about openROOM
“We have the utmost confidence in openROOM, being a strategic partner for us in the marketing of our hotels. Our latest project: the development of our corporate website. They listened to our needs, gave us their professional point of view and the result is a functional, modern website that fits what we were looking for."
SIÓ GARAU
Sales Director, Hoposa Hotels
“Having openROOM help us make the transition from touroperated sales to online sales was a great success, as they were very clear about the way forward from the very beginning. We have developed online sales, reduced our dependence on tour operators and, in less than two years, our website now generates 1 in 3 bookings.”
Jesús Lliteras
Sales Director Aparthotel Ses Fotges
“Having openROOM as a partner meant an absolute change for us in the commercial management of the hotel. We went from a strongly touroperated model to an absolute revenue strategy in a holiday hotel. The results speak for themselves. The degree of satisfaction is so great that we have decided to extend the collaboration with other products such as the website, mailing campaigns or SEM and SEO management.”
Luis Rodríguez de Rivera
Director, Hotel Tres Anclas
“In addition to the excellent treatment received, I would highlight openROOM's professionalism and their involvement in our project to increase the direct sales of sethotels.com"
Joan Olives i Sintes
Sales and Marketing Director, SET Hotels
“We have been working with openROOM since we opened the hotel more than 10 years ago. For us it is just another part of our team and I would not hesitate to recommend their Revenue Management services to any hotel establishment."
Gori Bonet
Director, Hotel Ca'n Bonico
“Great mentoring by the Revenue department when looking for alternatives to a TTOO dependency. The design of our new website has been based on a targeted approach to different customer segments. All openROOM areas are very well defined and there is great communication between them to manage the content of a 360° project that has been giving us great results for months now."
Biel Estepa
Sales Director, Aparthotel Duva & Spa
They have already trusted us
¿Any
questions?
We will be happy to help you grow your hotel.