Hotel blog
management

openROOM

The blog that your hotel needs

In the competitive world of hotel distribution, having a relevant and well-positioned website is crucial to maximise direct sales.

One of the most effective tools to give relevance to your hotel's website is through a blog. At openROOM we offer you a comprehensive blog management service with which you will not have to worry about anything.

Do you want to make the most of your website? Rely on openROOM's professional blogging service.

The advantages of a blog

There are many reasons - some of them very technical - why it would be beneficial to include a blog in the your hotel website.

Generally speaking, search engines reward websites that publish content on a regular basis, that deal with in-depth topics, that offer extensive information to their users...

A blog is the perfect tool to cover all these requirements and, consequently, improve the positioning of your website, get more visits and multiply the possibilities of conversion.

Better
positioning

More
visits

Higher
conversion

Integrated blog management for hotels

The openROOM blog management service is designed to make things very easy for you. We take care of all the management of the posts, including their layout and publication on your hotel's website, using your CMS.

This way, you don't have to do or change anything. You will only have to observe how the organic positioning of your website improves.

SEO Analysis

We will analyse your current website, published posts, competitors..., identifying the most relevant keywords of the project.

Annual strategy

We will set very specific objectives and design a annual content strategy oriented to results.

Post writing

We will provide you with texts written by communication professionals, with experience in SEO and in the tourism sector.

Publication

We will take care of the image selection, layout, multi-device proofreading, linking...

Monitoring and optimisation

We will track the performance of each of the posts, implementing periodic micro-optimisations.

Quarterly
report

You will know at all times the traffic generated through the blog, the evolution of the keywords, the user behaviour...

Blogs for
tourist destinations

At openROOM we also specialise in blog management for tourist destinations, generating attractive and relevant content aimed at thepromotion of tourism.

Texts with high informative content but which, above all, inspire and motivate readers to plan their next visit. All this while ensuring the best user experience and the correct optimisation for search engines.